Content, content, content—we get it. What you publish on your site says the most about your brand on the web. But does it actually? Turns out the words and phrases you spin together on your site are not magical enough to entertain your users alone. You also need to check your typography. And yes typography […]
Branding
What Not to Do When Branding Your Business
Ok Clinton Kelly fans, this one’s for you. When it comes to branding you hear all the time about the things you should do. But what about what not to wear, I mean do, when branding your business? You want your brand to be remembered for good reasons not outlandish ones. To help you out […]
How To Start A Blog From Scratch
When approached with the right strategy, blogs are an excellent way to connect with your customers, establish your status as an industry expert, and earn additional income. However, starting a blog can be a tricky process that can leave even the most savvy of business owners wondering where to start. Fortunately for you, we have created […]
Color Psychology: How to Pick the Right Colors For Your Company
The phrase “a picture is worth a thousand words” is a mantra that has long been sited in marketing departments. So too, has the infamous Shakespearean prose, “What’s in a name? That which we call a rose by any other name would smell as sweet.” The commonality in these two phrases lies in the imagery […]