Influencers and power posters are where it’s at for marketing mavens. If you want to go stellar with social media, you must identify those fans and followers who do more than just click and comment on your business’s Facebook page or Twitter feed. Brand influencers are the big pushers in marketing; even Amazon knows that. […]
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Clone Yourself: Why You Need to Hire a Virtual Assistant
In the world of entrepreneurs and freelancers using the internet as a source of employment, there are virtual assistants. A virtual assistant is someone who works for you in a personal assistant capacity. However, a VA works virtually, which means they can live a thousand miles away from you in another country and still provide […]
It’s Never Too Late To Follow Your Dreams
Have you ever wondered if you are too far gone to change your career path? Let’s say you’ve done everything that was expected of you, but you still aren’t fulfilled with your life. It’s time to make a change, but unfortunately most people struggle with taking that leap. Because that is what it is, a […]
How to Remain Ethical When Marketing Your Business
It’s time to get ethical. What are ethics and how do they relate to marketing your business? Ethics are the backbone to your brand. If your brand isn’t seen as ethical, consumers will not trust you. No trust? No Benjamins. There are too many competitors out there ready to take the business away from you, […]
5 Ways to Use Social Media Effectively for Increasing Brand Loyalty
It turns out that social media is not a one-size-fits-all for marketing. What works for some brands can be a death sentence to others. Then you have businesses that can thrive without having a single social media profile on the web. Where do you fit in? We’ve identified strong moves you can make with your […]